What is a digital shop window
A digital shop window uses one or more screens instead of, or alongside, traditional window dressing. It shows collections, promotions and new arrivals and changes content when needed: by time, season or store. A collection launch reaches every window in the network at the same moment, with no one sent on site.
What you can do with FluidNEXT
- Content by time and season, different by day and by night.
- Collection launches and promotions in every store at once.
- High-brightness displays managed remotely.
- One schedule for the whole network, tailored by brand, area and store.
- 24/7 monitoring: if a screen goes off you know before the customer does.
Which screens to use
FluidNEXT runs directly inside professional Samsung, LG and Android displays, with no PC player. LED walls and video walls in the window use FluidNEXT Player, with no limits on format or resolution. Kiosks with a browser go on air with a simple link.
Content designed for the window
A TV video doesn't work in a window: passers-by have a few seconds and look from a distance. FluidNEXT Studios designs content built for the format, distance and time of each screen.
Frequently asked questions
Can I change window content remotely?
Yes, from your browser, for a single store or the whole network, including different content by time slot.
Do I need a PC behind every window display?
No. On professional Samsung, LG and Android displays FluidNEXT runs directly inside the screen.
Who prepares the window content?
You can upload your own content or use FluidNEXT Studios, which designs it for the screen's format and viewing distance.